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Aurora: the importance of "deep anti fake luxury food"

Time：2015-07-22 Source：

Say a luxury, we all know. But "luxury food" really know much. However, light from the literal understanding, it has been known to be a very expensive food. With the development of economy, people's living standards improve, the higher requirements, including eating, whether it is to send people or their own to eat, now many people will buy some more expensive food enjoy, we call for "luxury food".

Now the network is developed, just need what things are easily available in the Internet, it can solve the chowhound their troubles. Before what to eat because of the distance, some of it is very difficult to buy, is not easy, there is now online shopping platform, also can taste absorbs food, and even some of the noble and luxurious ocean food across the seas to become delicious food of people on the tongue. But this is a double-edged sword, in the convenience of everyone at the same time, may also become an important channel for luxury food selling fakes, recently in Taobao, lynx, Jingdong investigation of Kobe beef, bird's nest, matsutake, sea cucumber four luxury food. It is found that the difference of the same kind of commodity prices even as high as 30 times, confused as real ones, near the designer, false advertising and other chaos is fascicular.

Luxury food and high profits, so fake and shoddy products will have mushroomed emerge, luxury food as food, if eating not after safety monitoring of fake and shoddy food, may cause harm to the human body, for the brand image of the enterprise will also affect the, when people mention of a brand of bird's nest that is fake. Ask anyone will buy your product? Fake and shoddy food not only to consumer harm great damage to the enterprise is very big, so if you want to do brand luxury food, please first do a good job in security measures, to allow customers to buy peace of mind, with the rest assured.


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